Technical product marketing
Thought leadership, demos, and practitioner GTM for enterprise B2B.
Selected work
Launches and narratives where technical accuracy and GTM clarity had to move together.
Salesforce MuleSoft · 2026-03-01
Wrote the hub page FAQ, three source blog posts, and the internal messaging framework for MuleSoft's Model Context Protocol narrative. Covered MCP Connector, Public MCP Servers, and MCP Bridge across governance, tool curation, and agent interoperability angles.
Two GA launches (MCP Bridge, Public MCP servers) Three blogs Two guided product tours
Salesforce MuleSoft · 2025-10-15
Built A2A agents deployed on AWS and GCP, MCP servers, and a live multi-agent orchestration demo on a two-week timeline as the product shipped around me. Simultaneously wrote keynote demo scripts and kept three speakers current as capabilities changed daily.
Live at keynote. Zero demo failures.
Salesforce MuleSoft · 2025-03-01
Scripted, recorded, and published a full Arcade demo series covering API Management end-to-end. Each episode follows a structured narrative: hook, problem, journey, resolution. Live on the MuleSoft website and Arcade platform.
Seven episodes live on MuleSoft.com
Expertise
I build end-to-end technical demos. Architecture, environment setup, recording, audio engineering, and video editing. I own the full process from concept to published asset.
Blog posts, how-to guides, and technical assets that connect platform capabilities to real-world business outcomes. Written for developers and architects, not just buyers.
Keynote demos and technical sessions at Dreamforce, TDX, and Connect:AI. I work with Product, Engineering, and SEs to design demos around real customer scenarios.
Notes on tools, process, and what changed my mind. Lighter than case studies.
My actual workflow for going from launch brief to demo-ready. Starts with the message house, ends with playing with the product until something clicks.
Step-by-step notes on building A2A agents using the Strands framework and FastAPI, securing them with OAuth2.0 via AWS Cognito, and deploying to Amazon Bedrock AgentCore to power a multi-agent MCP server network for MuleSoft Agent Fabric.
Technical PMM at Salesforce MuleSoft. I work on Agent Fabric, API Management, and agentic AI products. The work here is demos, launches, blog posts, and the notes I keep while learning.
Read more